Creative Writing Assistant, NXT (January 2020 - Current)
Serving as a member of the NXT Creative Writing Team.
•Conceptualize, write, and develop the storylines, characters, and feuds that play out on the live weekly national broadcast, NXT.
•Execute Backstage and In-Ring Segments at NXT TV Show, coordinating talent, props, and other necessary items for the scenes.
•Writing weekly scripts, live show overviews organized by television segment, and long-term culminations of storylines.
Creative Services Talent Coordinator (August 2019 - Current)
Serving as the talent manager for all NXT talent, working to create logos, branding, and merchandise concepts unique to their characters.
•Managing all projects by the Creative Services department on-location at the WWE Performance Center through all phases of inception, design, approvals and production.
•Working directly with Creative Director, Project Managers, Copywriters and Art Directors conceptualizing direction, while ensuring talent direction is well-represented in the creative process.
•Implementing strategies for creating, managing, and tracking projects for Creative Services pertaining to the NXT and NXT UK brands.
WASHINGTON SPEAKERS BUREAU
Digital Community Manager (June 2019 - July 2019)
Developed content, audiences, and social campaigns specific to various social networks aligned to Marketing strategy, tracked measurement/attribution of media, optimized paid media and content to drive efficiency, and integrated the best tools and practices on each platform.
•Developed, executed, and measured social marketing programs to grow followers, engage and retain them, and help convert them into leads, customers, and active promoters of our business.
•Collaborated with content strategists, demand generation marketers, video professionals, product marketers, and external influencers to produce relevant content.
•Used data to uncover and identify high-performing topics and formats and adjusted editorial strategy to hit goals.
Speaker Relations & Brand Management Associate (October 2018 - June 2019)
Designed, researched, maintained, and distributed all speaker content in company databases for sales, marketing, and speaker management teams.
•Served as department lead on all presentations, unique marketing proposals, website administration and database management.
•Assisted manager in speaker branding initiatives to drive strategic sales account growth. To include research, developing presentations, sales tools, and training materials.
•Supported project lead in company website redesign to provide enhanced tools to market speakers, collaborating with IT and Marketing to develop unique customer experience and content for over 500 speakers.
•Managed several relationships with speakers, coordinating marketing efforts, content calendars, event coordination, and content creation.
STRATEGIC PARTNERS & MEDIA (May 2017 - July 2018)
Interactive Content Coordinator
Led all graphic design efforts, including official logos, social media graphics, proposals, and marketing materials. Assisted in the design of official campaign websites and edited promotional video content.
•Served as social media contributor and content creator for Maryland Governor Larry Hogan, Arkansas Governor Asa Hutchinson, off-shore wind energy company Deepwater Wind and many more.
•Website designer for the official campaign website of Arkansas Governor Asa Hutchinson, who successfully won his reelection in 2018.
•Managed all creative on Puerto Rico Strong project creating a web site, logos and coordinating events to raise money for Puerto Rico after Hurricane Maria, which raised over $100,000 in relief funds.
LEBANON VALLEY COLLEGE (2013 - 2017)
B.S. Digital Communications - Concentration in Design
1st Place 2017 LVC Inquiry Week - Digital Communications
Men's Lacrosse Team Captain - 2016 - 2017
Men's Lacrosse Team Member - 2013 - 2017
MAC All-Conference Academic Honors - 2016 - 2017
Crosse Out Cancer Event Director- 2015 - 2017
Colleges Against Cancer Member - 2015 - 2017
Investment Club Member - 2016 - 2017
TECH I'M FREQUENTLY USING: